Expertise
Gülçiçek is not only specialized in odors. With its professional background of more than 50 years in the field, its original profession is the effects of odors on people and the feelings that they create. For example, the scents which makes people to feel like they are at home and safe are different than the scents that excites and seduces people…
It is not a book-learned or school-leaned profession, it is a yield of an open-minded and innovative approach, years of work and sincere and receptive bond that is established with the consumer.
We, as Gülçiçek, establish our expertise on four main basis. To know/understand consumer, adopt innovative approach in all cases, retain our database wide with contemporary international standards and work with world-wide known perfumers and R&D staff. Because scent is one of the strongest feeling that has effects on our subconscious.
The world of scent is actually a field that needs art and science have a powerful incorporation with each other. It is not sufficient to make best scent; this scent must be the most convenient scent at the same time. Advanced technology is a thing that can be provided with required investments, however best technology is depends on how we use them.
We can easily claim that ; Gülçiçek is an expert on good scent, convenient scent….
However mostly it is an expert on to create unforgettable fragrant memories.
Because scent, even when it is gone, is a magic spell that feelings that it made stand still.



